Optimising Google Ads and Landing Pages for Renovation Leads

A Builder specialising in kitchen and bathroom renovations needed a solution

to generate more leads and improve the performance of his Google Ads campaigns.

The Challenge

  • Google Ads campaigns were not running properly, resulting in missed opportunities for traffic and leads.

  • He needed high-converting landing pages with calendar booking functionality to streamline lead generation for kitchen and bathroom renovations.

The Solution

  • Landing Page Development: Built two tailored landing pages with:

    • Clear messaging and visuals for kitchen and bathroom renovations.

    • Integrated calendar booking systems to make it easy for potential clients to schedule consultations.

  • Google Ads Optimisation: Identified and fixed issues with George’s Google Ads campaigns, ensuring they were properly set up and optimised for his target audience.

  • Immediate Results: Delivered quick improvements in traffic and lead generation.

Results

  • Optimised Google Ads: Fixed campaign issues, resulting in immediate improvements in traffic.

  • High-Converting Landing Pages: Created two landing pages with calendar booking functionality, streamlining the lead generation process.

  • Increased Traffic and Leads: Client saw immediate results in the traffic he was targeting.

Key Metrics

  • Landing Pages: 2 high-converting pages created.

  • Google Ads Optimisation: Fixed campaign setup and improved performance.

  • Immediate Results: Increased traffic and lead generation.

"Rebecca’s team built 2 landing pages with calendar booking built in for my kitchen and bathroom renovations. I also discovered that my Google Ads wasn’t running properly, and Annette, Rebecca’s Google Ads expert, was able to fix this up for me, with immediate results for the traffic I was wanting." — George